Small pieces of the Fromanteel Investment Coöperatie U.A.’. Its holders are entitled to both economic and governance rights in the Fromanteel Investment Coöperatie U.A.’(governance rights from +1.67% ownership of the coöperatie). In a Cooperative a unit in the entity is denominated as both a ‘share’, ‘participation-right’ and ‘certificate’. For convenience purposes, we use the term ‘share’ in our communication. On the eyevestor investment platform - on which shares in Fromanteel will be offered - we will use the term ‘eyecon’. Eyecon is the term used on eyevestor for units in different companies (eyeventures). For each eyeventure, it is clearly explained what eyecons represent in the company and what rights you are entitled to as an eyecon holder. In the case of Fromanteel, each eyecon holds both economic and governance rights.

In May 2020, the Fromanteel Investment Coöperatie U.A.’ was founded. The Fromanteel Investment Coöperatie U.A.’ owns 20% of Fromanteel BV and consists of 12,000 shares. Each share is worth €50, which means the Fromanteel Investment Coöperatie U.A.’ is now worth €600,000. The valuation of the Cooperative is based on the valuation of Fromanteel BV. To learn more about the financials and Fromanteel’s valuation, please send an email to investor@fromanteel.nl. In the upcoming round, 10,000 shares in the Fromanteel Investment Coöperatie U.A.’ will be offered for a total amount of €500,000.

Yes it is. The issuance is guaranteed under legal and notarial terms. You will be able to read more about this in the ‘legal’ tab of the eyeventure (which is visible when the round is opened). Investors are legally buying ‘lidmaatschapsrechten’ in the Fromanteel Investment Coöperatie U.A.’ On the eyevestor platform these units are denominated as eyecons. The Cooperative is 20% owner of the legal entity (Fromanteel B.V.) that will execute all business activities.

Once the eyeventure is live, you can press the ‘invest’ button on the homepage of the eyeventure. Subsequently, you are requested to create an account. Once logged in, you can choose your preferred payment method and complete your investment.

Investing in private company shares is commonly regarded as the most risky form of investment. Mainly because these shares are difficult to liquidate (to sell) conventionally. This is also one of the main reasons we are so excited about the eyevestor platform. Because it enables investors to trade their shares easily (something which was difficult to do before).

Fromanteel is in the scale up phase. In order to expand the company, further and execute its growth strategies, Fromanteel needs capital. From day one, it has been Fromanteel’s goal to become a community-driven company. Shared funding and shared ownership is therefore the right approach. As a shareholder in Fromanteel, you own a bit of Fromanteel and share in the growth of the company. This creates a strong relationship between company and stakeholders. We may also call the shareholders brand ambassadors. People who believe in the mission and vision of the company. How great would it be to share the success of Fromanteel together.

Yes it is. The issuance is guaranteed under legal and notarial terms. You will be able to read more about this in the ‘legal’ tab of the eyeventure (which is visible when the round is opened). Investors are legally buying ‘membership rights’ in the Fromanteel Investment Coöperatie U.A.’ On the eyevestor platform these units are denominated as eyecons. The Cooperative is 20% owner of the legal entity (Fromanteel B.V.) that will execute all business activities.

There is no soft-cap. Every transaction is a bilateral transaction between the investor and Fromanteel.

All shares (eyecons) on the eyevestor platform are tradeable when the marketplace is open and the eyecons are not time-locked. During the issuance of Fromanteel, the marketplace is closed. When the issuance is finished, the marketplace will be reopened.

All of this is done digitally. On the eyevestor platform you will receive your shares (eyecons) in your dashboard (wallet). You will receive an e-mail confirmation of every transaction and you can export every transaction in an xls. file.

Yes, when there is enough financial capacity to pay dividends. In our forecasts we have created 3 cases: low case, base case and high case. Dividends are expected to be 21%, 34% and 48% of your investment over the course of 4 years for each case respectively.

Send an email to investor@fromanteel.nl

Fromanteel was founded in 2009 by Martijn van Hassel and Alfredo Silva. The two founders shared passion for luxury watches.

The global watch market is enormous. Fromanteel is a niche player in it and focuses on the consumer who is looking for a high-quality yet affordable watch. In the retail, you would often see Fromanteel it among luxury brands like Maurice Lacroix, Longines, Hamilton, and Tissot.

Fromanteel wants to grow significantly in the next five years by increasing the volume of watches sold directly to its consumers, without a third-party distributor. To do so, Fromanteel will expand its webstore sales internationally, leverage its Special Projects for corporate clients, and open a new Fromanteel brand store.

It is difficult to determine an exact share price in 5 years. However, we are confident of Fromanteel’s potential to scale up internationally. In recent years Fromanteel has significantly benefitted from selling its watches directly to consumers without third-party involvement. There is an opportunity ahead to scale these sales volumes. In the ROI (returns) section of this page, we’ve plotted an estimated share price increase for the coming years in a graph. If you wish to receive further financial information, please e-mail to investor@fromanteel.nl.